Simple signup at Beanstalk
Matt at signal vs. noise noted the sliding images that explain how the Beanstalk, a hosted Subversion system, works.
I find that interesting, but what really caught my attention was the simplicity of the sign-up process: they only offer you the option of signing up for a free account. That way you don’t feel that the service is being sold to you, but rather that they’re offering you an opportunity to enjoy something good.
THAT is user-friendliness and inviting for business, because we have to be realistic: there’s no way someone is going to choose a paid option without checking out the free one first, standing right next to it.
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